
| Training and Consulting Services For Pre- Sales Engineers and Sales Management New - Demos Tips and Techniques Page Mastering Technical Sales: 2nd Edition is now available on Amazon.com as of September 2nd. We have added/changed over 40% of the content, including many new case studies and tips. New chapters include “The Hybrid Sales Position”, “Using the CRM System”, “Snap Demos”, “Effective Webcasts” and a management chapter about “Running The Business With Metrics”. |
| Feedback On The Book And The Workshops "The best SE specific training I have received in my 20 year career" " Uniquely geared to the Sales Engineering role" "Tackles every aspect of a SE's life" |
| March 2010 Ask John : Handling Demo Nerves |
